One of my first projects at Washburn University was assisting in the update of the Enrollment Management part of the website in 2018. I reimagined the Admissions department home page to give prospective students and parents an introduction to Washburn and links to important resources. I captured all but three of the photos on the page and wrote the feature story after interviewing Brandon. Admissions home page

Most recently Washburn has been working to update academic degree pages. My role in the project has been working with a content manager to take the information provided by the department and present it in a way that captures the attention of a prospective student. With my marketing perspective and knowledge of Admissions I included links to information (scholarships, financial aid, visit info, cost) that often helps a student through the marketing funnel. Psychology degree page

While auditing the structure of the admissions section of the website I discovered information about how to transition from Washburn Tech programs to the University was missing. Working with the content manager and transfer admissions counselors I created this page that organizes information about the different options for Tech students and resources that are important to them. Understanding the program and options were key in creating a page that’s both informative and easy to understand. Transitioning from Washburn Tech page

Helping voters make informed choices at the polls was the goal of The Topeka Capital-Journal’s 2016 election voter guide. I created this landing page to feature Q&As, photos and video interviews with each candidate, as well as the latest election news, and the Facebook pages of the Statehouse reporters.